NMFA

Products and Pricing

What products do you offer?
Do you offer custom framing?
How do I choose the best print type for my needs?
What materials do you use for your prints?
Can I get a price list for all your print sizes and materials?
Do you offer custom sizes?
Can you scan artwork or originals?
Do you have discounts for bulk orders?
Do you offer test prints before placing an order?

What products do you offer?

Paper Photo Prints:

Paper photo prints offer a classic and timeless way to display your photographs. They are printed on high-quality photo paper, providing a sharp, vibrant, and detailed representation of your images.
Advantages: Ideal for a traditional and versatile look, paper prints are well-suited for framing and displaying in various settings. They provide excellent color accuracy and are a cost-effective option for preserving your cherished memories.
Best Environments: Paper photo prints are versatile and can be displayed in a wide range of indoor environments, including living rooms, bedrooms, offices, and galleries. They work well in spaces with controlled lighting, where their detailed and true-to-life colors can be appreciated.

Fine Art Paper Photo Prints:

Fine art paper photo prints take your images to the next level with their exceptional texture, depth, and museum-quality appearance. They are printed on archival-quality, acid-free paper, ensuring longevity.
Advantages: These prints are perfect for artists and photographers who want to showcase their work as true pieces of art. The textured surface adds depth and character to the image, making it suitable for fine art exhibitions and galleries.
Best Environments: Fine art paper prints shine in elegant and sophisticated settings, such as art galleries, upscale homes, or professional offices. They work best in well-lit spaces, where the texture and details can be appreciated under controlled indoor lighting.

Canvases:

Canvas prints provide a textured, canvas-like surface for your images, giving them a tactile, painterly quality. They are typically stretched over wooden frames for a classic gallery-wrap look.
Advantages: Canvases offer a unique and artistic way to display your photos. They are durable, lightweight, and do not require additional framing. The texture adds depth and character to your images.
Best Environments: Canvases work well in both traditional and contemporary settings. They are a great fit for living rooms, offices, and art studios. Canvas prints are versatile and can adapt to various lighting conditions, including natural and artificial light.

Acrylic Prints:

Acrylic prints feature your image face-mounted to a clear, high-quality acrylic sheet, giving a sleek, modern, and luminous appearance. The print appears to float off the wall, creating a stunning visual effect.
Advantages: Acrylic prints are known for their vibrant colors, sharp details, and a captivating sense of depth. They are highly durable and resistant to fading, making them perfect for long-lasting, high-impact displays.
Best Environments: Acrylic prints are best suited for contemporary and well-lit spaces, such as modern homes, upscale restaurants, and corporate offices. Their glossy surface and luminous quality are accentuated in environments with ample natural and artificial light.

Metal Prints:

Metal prints are created by infusing your image onto a metal surface, resulting in a sleek and modern appearance. They are lightweight and have a striking, glossy finish.
Advantages: Metal prints are known for their exceptional color vibrancy, durability, and resistance to fading. They have a unique, modern look and are perfect for high-contrast and colorful images.
Best Environments: Metal prints are well-suited for contemporary settings such as modern living rooms, busy office spaces, and stylish commercial areas. Additionally, their robust and low-maintenance surface allows for easy cleaning, adding to their practicality.

Each print type offers distinct advantages and can be tailored to different environments, allowing you to create a personalized and visually appealing display of your images based on your specific preferences and needs.

Do you offer custom framing?

Yes, we do offer custom framing, available exclusively as an enhancement to our ready-to-hang options - Canvas, Metal, and Acrylic prints. Our custom framing is not only premium in quality but also surprisingly affordable, providing an excellent value for such high-end customizations.

Our custom frame profiles, designed in-house and locally milled, include:

Float Frame: Ideal for canvas, metal, and acrylic prints, giving the artwork an elegant floating appearance.
2-Inch Block Frame: This bold framing option adds substantial depth and impact to your artwork.
4-Inch Block Frame: For a more dramatic and commanding presence, with significant thickness.

These frames are available in four stylish color options: Black, Grey, White, and Espresso, allowing for a personalized touch that complements both your artwork and interior decor.

In addition to these frame types, we offer a 2-inch and 4-inch hand-wrapped linen liner in both white and black. These premium liners enhance the overall look of the frame, adding an extra layer of sophistication.

Our framing options are categorized into two series:

Premier Series: Features stained hardwood frames, each carefully stained in-house to highlight the natural wood texture.
Elite Series: Includes hardwood frames hand-wrapped in veneer, offering exceptional craftsmanship and a luxurious finish.

Each frame, regardless of the series, is handcrafted individually, ensuring the highest quality. We apply all stains and clear coats in-house, guaranteeing a superior standard of finish. Our commitment to quality, paired with our affordable pricing, ensures that your artwork is not only displayed but showcased in a frame that elevates its beauty and style, all within a budget-friendly range.

We will be offering these directly on our website in Q1 2024. If you would like to order a frame now, simply reach out to us via live chat, or email and we can build out a custom order for you.

How do I choose the best print type for my needs?

Selecting the right print type can make a significant difference in how your photographs are displayed and appreciated. To help you make an informed decision, consider the following factors when choosing between Paper Photo Prints, Fine Art Paper Photo Prints, Canvases, Acrylic Prints, and Metal Prints:

1. Image Style and Purpose:

Paper Photo Prints: Ideal for everyday photographs, family portraits, and casual shots. Suitable for personal photos that you want to cherish in a traditional way.
Fine Art Paper Photo Prints: Best for artistic and highly detailed photographs, as well as images you intend to display in a gallery or art exhibition.
Canvases: Perfect for adding a touch of texture and artistry to your photos. Great for images with a painterly quality, landscapes, and creative compositions.
Acrylic Prints: Suitable for modern and vibrant photos with high color contrast. Excellent for images that benefit from a sleek and glossy presentation.
Metal Prints: Ideal for images with bold colors, strong contrasts, and a contemporary feel. Works well with abstract, industrial, and highly stylized photography.

2. Setting and Decor:

Paper Photo Prints: Versatile and suitable for a wide range of settings, from casual home decor to professional offices.
Fine Art Paper Photo Prints: Best for elegant and upscale environments such as art galleries, sophisticated homes, or professional offices.
Canvases: Perfect for both traditional and contemporary spaces. Adds character to living rooms, offices, and studios.
Acrylic Prints: Best in modern, well-lit settings like modern homes, upscale restaurants, and corporate spaces.
Metal Prints: Ideal for well-suited for contemporary settings such as modern living rooms, busy office spaces, and stylish commercial areas.

3. Lighting Conditions:

Paper Photo Prints: Work well in indoor spaces with controlled lighting conditions, where the true-to-life colors can be appreciated.
Fine Art Paper Photo Prints: Shine under well-lit environments that bring out the texture and fine details of the prints.
Canvases: Adapt to various lighting conditions, including natural and artificial light, making them versatile for any space.
Acrylic Prints: Thrive in well-lit spaces with ample natural and artificial light, enhancing their glossy and luminous quality.
Metal Prints: Metal prints are versatile in different lighting conditions due to their range of finishes, including glossy for high-impact vibrancy, semi-glossy for a balanced sheen, and matte for minimal glare.

4. Image Durability and Longevity:

Paper Photo Prints: Suitable for framing. More affordable and easy to replace if needed.
Fine Art Paper Photo Prints: Offer long-term preservation with archival-quality paper, making them suitable for collectors and artists.
Canvases: Durable and long-lasting, making them a great choice for long-term display without the need for framing.
Acrylic Prints: Highly durable and resistant to fading, ensuring your images remain vibrant and striking for years to come.
Metal Prints: Known for their durability and resistance to fading, making them ideal for long-lasting and impactful displays.

By considering these factors, you can choose the print type that best compliments your images, suits your intended setting, and aligns with your preferred style and budget. Whether you opt for the traditional charm of paper prints, the artistic texture of fine art paper prints, the classic canvas, the sleek acrylic, or the modern metal, your photographs will come to life in a way that reflects your unique vision and taste.

What materials do you use for your prints?

Paper Photo Prints:

We use the highest quality photo-grade paper for our photo prints. Our paper is ordered directly from the manufacturer and converted down to size for our printers. This paper is selected for its superior color accuracy and detail representation. It ensures that every print captures the nuances and richness of the original photograph. The finishes we offer are Metallic, Lustre, Glossy, and Matte.

Fine Art Paper Photo Prints:

Our fine art prints are created on a selection of fine art papers, carefully chosen for their archival quality and exceptional ink retention. These papers have a range of textures and finishes, from smooth to matte, and are ideal for reproducing detailed artworks and photographs with fidelity and depth. The fine art papers we offer are - Canson Platine Fibre Rag and Canson Arches BFK Rives White.

Canvases:

We use the highest quality, durable canvas for our canvas prints. This material is chosen for its ability to showcase vibrant colors and deep contrasts, bringing life to every image. The canvas texture adds a classic, artistic feel to the prints, making them perfect for a range of styles from traditional to contemporary. Each canvas is sprayed with a protective Satin varnish to ensure it will last a lifetime.

Acrylic Prints:

Our acrylic prints are crafted using premium, high glossy UV-resistant acrylic, renowned for its outstanding clarity and depth. We print on high-grade metallic photo paper, which enhances the luminosity and color vibrancy of each image. To adhere the print to the acrylic, we use the highest quality crystal clear adhesive, ensuring a seamless and long-lasting bond without compromising the image quality. Additionally, we offer the option of TruLife acrylic, celebrated for its anti-reflective properties, UV protection, and greater scratch resistance. Each print is finished with a 1/16th inch acrylic backing, adding stability and a polished, professional look. This meticulous process and material selection ensure that our acrylic prints are not only visually stunning but also durable and suitable for a variety of display environments.

Metal Prints:

Our metal prints are produced on specially coated Chromaluxe aluminum sheets. This material is not only lightweight and durable but also provides a luminous, modern finish that makes colors pop. It's ideal for creating a sleek, contemporary look in any space.

All custom color profiles are made in house to ensure color consistency accross all of our print types.

Can I get a price list for all your print sizes and materials?

If you would like to see a full breakdown of all our product pricing, please email us requsting a pricing sheet at orders@nmfa.io

Do you offer custom sizes?

Yes, we offer custom sizes at no additional charge. To request a custom size, simply email us at orders@nmfa.io with your desired dimensions. For regular accounts, we'll respond with an online invoice. For NMFA Pros, we will activate the custom sizes option on your account and add the requested size for future orders. If you're uncertain about the suitable size for your image, feel free to email us the photo, and we'll provide our expert recommendations.

Can you scan artwork or originals?

We do not typically offer scanning services for individual pieces of artwork or originals. However, we can accommodate scanning for large volume orders. If you have a bulk quantity that needs scanning, please reach out to us to discuss your specific requirements and how we can assist you.

Do you have discounts for bulk orders?

The best pricing we offer is our NMFA Pro Pricing. NMFA Pro accounts are for photographers and artists. You can apply for a NMFA Pro account directly on our website.

Do you offer test prints before placing an order?

No, we do not offer individual test prints before placing an order. However, we provide free sample packs containing all of our finishes to first-time customers. These 8x10 sample packs include 9 different images showcasing a spectrum of colors across our range of finishes. If you wish to have a test print of your specific image, you can order this through our website as a regular purchase.

Orders/Payments

What payment methods do you accept?
What is your return policy?
How can I edit or cancel my order?
How can I check the status of my order?
How can I add a discount code?

What payment methods do you accept?

We accept all major credit and debit cards for payment. Additionally, we offer the convenience of using PayPal, Afterpay, and installment payments through Shop Pay, giving you a variety of options to choose from for settling your transactions with us.

What is your return policy?

At NMFA, we take pride in creating custom, handcrafted prints that meet the unique needs and preferences of each customer. Every order we fulfill is a result of our dedication to delivering the highest quality products.

Custom Means Unique:

We want you to understand that each order we process is entirely custom, tailored to your specific requirements, making it one-of-a-kind. We appreciate your trust in our craftsmanship to bring your vision to life.

Our Commitment to Quality:

Our team works tirelessly to ensure that every print we produce meets the highest standards of quality and craftsmanship. We use premium materials, state-of-the-art equipment, and skilled professionals to create your personalized art.

Defects and Issues:

In the rare event that you receive a print with a defect or an issue that hinders your ability to enjoy the artwork as intended, please contact our customer support team within 7 days of receiving your order. We will do our utmost to address the issue promptly and make it right.

Contact Us:

To report a defect or issue with your order, please reach out to our customer support team at orders@nmfa.io. We kindly ask that you provide a clear description of the problem and, if possible, attach relevant photographs to help us understand the concern better.

Custom Means Quality:

Because every order is unique and custom-made, we do not accept returns for reasons other than defects. We believe in the exceptional quality of our products and strive to deliver your vision in the best possible form.

How can I edit or cancel my order?

To edit or cancel your order, please contact us as soon as possible before your order enters the production stage. As long as we are notified in time, we are happy to accommodate your request to cancel the order. If you wish to make edits, we will do our best to implement the changes before production begins. Please email orders@nmfa.io with any requests you may have.

How can I check the status of my order?

At NMFA, we understand that you may be eager to track the progress of your order.

To obtain the most up-to-date information on your order, you can login to your account and go to your orders page where you can track your order. You can also contact us via email at orders@nmfa.io. Our friendly and knowledgeable team is here to assist you with any questions you may have regarding your order status, estimated delivery, or any other inquiries you may have.

How can I add a discount code?

Shopping Cart: Once you've added all your desired items to your cart, click on the cart button.
View Cart: Review your order, and beneath the item list, look for a field labeled "Discount Code or Gift Card"
Enter Code: Enter the discount code you have in the provided field. Double-check for accuracy.
Apply Code: Click on the "Apply" button next to the discount code field. You should see an immediate adjustment to your order total.
Checkout: Complete the checkout process as usual by clicking on the checkout or payment button.
Enjoy Savings: Voila! Your discount has been applied, and you can enjoy your savings on the order.

If you encounter any issues or have questions, feel free to reach out to our support team at orders@nmfa.io.

We're here to help!

Shipping

How much does shipping cost?
Where do you ship to?
How is my order packaged?
What is your turnaround time?
Can you dropship to my customers?

How much does shipping cost?

Shipping costs are determined by the total value of your order. Here's a breakdown of our shipping rates:

$0 to $24.99: $10

$25 to $49.99: $12.50

$50 to $74.99: $15

$75 to $99.99: $17.50

$100 to $149.99: $20

$150 to $199.99: $25

$200 to $299.99: $30

$300 to $499.99: $40

$500 to $749.99: $60

$750 to $999.99: $80

$1,000 to $1,999.99: $150

$2,000 to $2,999.99: $250

$3,000 to $3,999.99: $350

$4,000 to $4,999.99: $450

$5,000: Custom Quote

Please reach out to us at orders@nmfa.io for a custom shipping quote if your order exceeds $5,000.

Where do you ship to?

We ship all over the world! Currently, we only have shipping costs automated for orders inside the US through national carriers like USPS and UPS.

If you live outside of the US, please contact us at orders@nmfa.io get a custom shipping quote.

How is my order packaged?

Photo Prints

For small photo print sizes, we will ship them in a flat envelope.

For large photo print sizes, we will ship them rolled up in a thick cardboard tube.

For large quantity print orders, we will ship them in a sturdy box.

Canvases, Metals, and Arcylics

Smaller prints of these mediums will be shipped in a 20x26" box. If the prints do not fit comfortably and safely in this box, we will build a custom crate for them.

Our crates are made with high quality plywood and all come with custom foam lining on the inside.

If any prints are damaged in shipping, we kindly ask you take plenty of photos before opening and send all information to orders@nmfa.io.

What is your turnaround time?

Our typical turnaround times are listed below. If you ever need an order rushed, please contact us at orders@nmfa.io and we will do our best to make it happen.

Canvas Prints - 5-10 Business Days
Metal Prints - 5-10 Business Days
Acrylic Prints - 5-15 Business Days
Photo Prints - 3-5 Business Days

Can you dropship to my customers?

Yes, we can dropship directly to your customers. Simply enter your customer's shipping information at checkout, and we'll handle the rest. Rest assured, we never include a packing slip or any pricing information in our boxes or crates, ensuring a seamless and professional experience for your customers.

NMFA Pro Account

How do I register for an NMFA Pro account?
What are the benefits of an NMFA Pro account?
How much does it cost for a NMFA Pro Account?

How do I register for an NMFA Pro account?

To sign up for an NMFA Pro Account, please go to our dedicated sign-up page which you can find here. When registering, be sure to include a link to your professional website or a social media page where your work is displayed. Our NMFA Pro account is exclusively for photographers and artists, so it's important that you showcase your work. If your work isn't available online, you're welcome to email us at orders@nmfa.io with a selection of your most recent images.

What are the benefits of an NMFA Pro account?

Ordering with an NMFA Pro account offers several exclusive benefits:

Substantial Discounts: Enjoy significant savings with up to 35% off on selected media types, allowing you to access premium products at a fraction of the cost. These discounts are applied automatically while logged into an active Pro account, so no additional discount code is required! (note: not all products are discounted by 35%, the discount percentage depends on the print type and size)
Priority Production: Your orders are given top priority, ensuring that your prints are produced and ready for dispatch swiftly.
Dedicated Support: Receive priority customer service, providing you with fast, personalized assistance whenever you need it.
Advanced File Handling: The option to order using high-resolution .tiff files, giving you the flexibility to submit your work in a format that preserves the quality of your high-definition images.

How much does it cost for a NMFA Pro Account?

Nothing at all, it is free :)

Image Specifications

Will someone proof my image before printing? How do I know how it will print?
What types of files can I upload? What is recommended?
What color space do you recommend?
How large do my images need to be?
Should I resize or crop my images before uploading?
Can I add a watermark to my photos?
How do I sign my prints?

Will someone proof my image before printing? How do I know how it will print?

Yes, every image submitted is reviewed by our skilled technicians before printing. We ensure that the resolution and quality of your image meet our standards to produce a high-quality print. If there are any issues, we will reach out to you before proceeding. For those with a NMFA Pro account, we offer additional services to preview how your high-resolution images will translate to print. Such as, sending a free sample pack which includes examples of our finishes and color quality.

What types of files can I upload? What is recommended?

Our online uploader is compatible with lower resolution JPEG images, which is perfect for printing a variety of personal photographs such as family photos, holiday snapshots, cherished memories, event highlights, or casual portraits. This user-friendly option caters well to those looking to bring everyday moments to life in print.

For professionals looking to print with higher resolution .tiff files to preserve the utmost quality of their work—be it for gallery displays, client projects, or fine art reproductions—a NMFA Pro Account is required. This specialized account provides the means to order using the professional-grade files your work deserves. You will be sent instructions on how to order using .tiff files in your welcome email after being approved for a NMFA Pro Account.

JPEG :

Smaller File Sizes: JPEG files are typically smaller in size compared to TIFF files, as they use lossy compression. This can be beneficial for easier storage and sharing of images, especially online.
Widely Supported: JPEG is a universally supported image format, making it convenient for sharing images across various platforms, devices, and websites.
Quick Preview: JPEG files can be useful for quick previews and proofing purposes before committing to the final print, as they load faster in most image viewing software.

TIFF :

Lossless Compression: TIFF files are typically uncompressed or use lossless compression, which means they do not sacrifice image quality. This is crucial for preserving all the image data and ensuring the highest possible print quality.
High-Quality Resolution: TIFF files support high bit depths, which means they can store a vast amount of color and tonal information. This is important for fine art prints, as it allows for the finest details and smooth color gradients to be retained in the final output.
Flexibility: TIFF files are suitable for storing various types of image data, including multiple layers, channels, and color profiles. This makes them versatile for professional image editing and retouching processes.
No Loss of Image Data: When you save an image as a TIFF, there is no loss of image data due to compression or quality reduction, making it ideal for preserving the integrity of your photographs.

While JPEG files have their merits, TIFF files are preferred for fine art printing due to their lossless nature and ability to maintain the highest image quality. When the goal is to produce the finest prints with the most detail and color accuracy, TIFF is the recommended format. However, if you need to share or preview images before printing, JPEGs can serve that purpose effectively, but it's essential to keep a master TIFF version for the actual printing process to ensure the best results.

What color space do you recommend?

Adobe RGB (1998) is a popular choice for fine art printing due to several advantages it offers over other color spaces:

Wider Color Gamut: Adobe RGB has a larger color gamut compared to the standard sRGB color space. It can reproduce a broader range of colors, which is particularly beneficial for achieving vibrant and high-quality prints.
Suitable for Professional Workflows: Adobe RGB is commonly preferred by photographers and professionals who have control over their entire workflow, from image capture to print. It's an excellent choice for those working with high-end equipment and seeking the highest color fidelity.
Smooth Transitions: Adobe RGB provides smoother and more gradual transitions between colors, which can result in more visually appealing prints, especially for images with subtle color gradients and transitions.
Preservation of Color Detail: When using Adobe RGB, you can maintain a greater level of detail in the highlights and shadows of your images, allowing for a more faithful reproduction of the original scene.
Compatibility: Adobe RGB is widely supported by professional photo editing software and printers, making it a practical choice for photographers and fine art printing labs.
Versatility: Adobe RGB strikes a balance between color accuracy and practicality, making it suitable for a wide range of printing applications, including fine art photography, graphic design, and professional photography.

Overall, Adobe RGB (1998) is favored for its ability to preserve a broader spectrum of colors and is the color space of choice for many professionals engaged in the fine art printing industry, as it provides superior color accuracy and quality for their prints.

How large do my images need to be?

The required size of your images for printing is dependent on both personal preference and the intended viewing distance. Generally, the closer viewers are to the image, the higher the resolution should be to maintain clarity and detail. We will always proof your images to ensure they meet the quality standards for the size at which they are ordered. We employ specific methods to determine if an image is suitable for printing at the requested dimensions. Since it is very file-dependent, if there are any concerns about the resolution or the potential quality of the final print, our team will communicate with you to discuss the best options. If you are unsure how large you can print your image, please reach out to us at orders@nmfa.io prior to placing your order and we will give you our recommendation.

Should I resize or crop my images before uploading?

No, you should not resize or crop your images before uploading, unless you are doing so for specific sharpening purposes. We will handle the resizing of your image to ensure it's optimized for the dimensions it will be printed at. Resizing images on your own can result in unnecessarily large file sizes, leading to longer upload times for you and increased download times for us. If you're using our online uploader for low-resolution JPEGs, our built-in crop tool will help you to crop your images as needed. For NMFA Pros using our .tiff ordering system, it’s crucial to follow the provided instructions for cropping your images to avoid any delays in production.

Can I add a watermark to my photos?

Yes, you can add a watermark or a digital signature to your photos, and we recommend the use of a digital signature for added personalization on your prints. When you do add a signature, we advise placing it in the bottom left or bottom right corner of the image, ensuring there's sufficient space from the edges to prevent it from being trimmed off during the printing process. Please note that for Metal and Acrylic prints, which require a bleed, up to 1/8" of the image may be trimmed off, so positioning your signature accordingly is important to ensure it remains visible on the final print.

How do I sign my prints?

For signing your prints, you can sign directly on the surface of Metal, Canvas, Fine Art, and Photo prints. However, for Acrylic prints, we recommend signing on the back rather than the front to maintain the print's aesthetic integrity. If your print is being dropshipped to a customer, a digital signature is advisable for a consistent and professional presentation. If you wish to provide a Certificate of Authenticity, it should be handled separately as it will need to be shipped directly by you.

Color Management/Proofing

Do you provide ICC profiles for soft proofing?
How can I calibrate my monitor correctly?

Do you provide ICC profiles for soft proofing?

We don't typically share ICC profiles because accurate soft proofing hinges on having a calibrated monitor matching our settings (D50 color space, 120 lumens). Each monitor can display colors a little differently, and without matching calibration, the use of our ICC profiles could result in inaccurate colors and expectations in the final print. We recommend calibrating your monitor to these standards and using a monitor that displays 100% of Adobe 1998 RGB!

We recommend exporting your images with the following settings -

Adobe 1998 RGB

16-bit

.tiff

How can I calibrate my monitor correctly?

Calibrating Your Monitor for Color Accuracy:

1. Monitor Selection:

Choose a high-quality monitor that offers a wide color gamut. Ideally, select a monitor that can display 99%-100% of the Adobe RGB 1998 color space for accurate color representation.

2. Recommended Monitors:

Consider monitors like the Dell UltraSharp UP2718Q, BenQ SQ272Q or the ASUS ProArt PA32UCX for their excellent color accuracy and Adobe RGB coverage.

3. Calibration Device:

Invest in a reliable monitor calibration device such as the Calibrite Display Pro. This tool ensures accurate and consistent color representation.

4. Ambient Lighting:

Calibrate your monitor in a well-lit room, preferably using controlled lighting conditions. Avoid glare or direct sunlight on the screen.

5. Install Calibration Software:

Install the software that comes with your calibration device. Follow the on-screen instructions for a proper setup.

6. Connect the Calibration Device:

Connect the calibration device to your computer and place it in the center of the monitor. Follow any additional instructions provided by the calibration software.

7. Run Calibration Software:

Launch the calibration software and follow the steps to measure and adjust the color settings. The software will guide you through the process, displaying a series of color patches.

8. Target Settings:

Set the calibration target to D50, gamma to 2.2, lumens to 120. This ensures that your monitor is calibrated to our lab's color space.

9. Save Calibration Profile: - Save the generated calibration profile. This profile contains the precise color settings for your monitor and should be loaded each time you start your computer.

10. Regular Calibration: - Calibrate your monitor regularly, at least once a month, to account for any changes in ambient lighting or monitor performance.

By following these steps and investing in a quality monitor and calibration device, you'll be able to achieve optimal color accuracy for your fine art photography prints.

If you have any further questions or need assistance, feel free to reach out to us at orders@nmfa.io. We're here to ensure your printing experience is as exceptional as your artwork!

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